The MinistryLINQ Blog

Let's Focus on Your Mission! We're committed to helping you focus on your mission by providing you with important information and useful tools and resources.

Church Newsletters That Get Read

You can invest hours and dollars into producing a newsletter to reach your donors, but ghastly statistics say that many of them are not being read by donors. Newsletters for churches and nonprofits can be a powerful communication tool that reaches your donors during critical seasons. Use this checklist of key tips to make sure you are creating a newsworthy newsletter:

PayPal- Not Donor Friendly

PayPal has been around for some time, and it provides a very convenient way for digital funds to be transferred between individuals, business and organizations.  PayPal even promotes online donations for churches and non-profits advertising their free “donate-now” button that can easily be placed on your website.   However, many of PayPal’s features actually work against […]

How To Lead The Charity Charge

I am at a unique place in my professional viewpoint as a fundraiser.  After years as a development professional, my professional skills and my faith are now intersecting.  These two areas are now informing one another and one of the passions that has come out of it is how churches could be leading in charity.  […]

Keeping It Real-How Donors Want to Give

Acquiring donations can sometimes feel like an enigma. You’re requiring someone to give you money with no physical commodity being exchanged.  That is a real leap of faith.  Let’s look at this from the prospective of a potential donor and see if we can find some core consistencies that lead to a gift. Make Your […]

Turning the Spotlight on Your Missionaries

The mission field is exploding right now.  Many areas of the earth are being reached with the gospel and experiencing a double digit percentile growth towards Christianity.  The humanitarian work that many over sea ministries and missionaries are doing can be hard for us (Americans) to stay connected with, because their experience is outside of […]

How Real is “Donor Fatigue”?

When I was a fundraiser I attended many events.  You receive invitations from your peers, and you also want to keep tabs on what is happening out there.  When my role was reversed, the first thing I realized was how many times I was solicited.  From the door to the end of the event, someone […]

The Horrors of Online Giving Pages Gone Bad

No matter who your online giving provider is it’s critical your Giving Page is dialed-in. For example, does it match the look and feel of your website? Are their categories or areas of giving defined clearly? Does it look like a site you want to enter your payment information? Take a moment and score your Giving Page on these 4 areas. How does your organization measure up? […]