Tag: donor communication

How Real is “Donor Fatigue”?

When I was a fundraiser I attended many events.  You receive invitations from your peers, and you also want to keep tabs on what is happening out there.  When my role was reversed, the first thing I realized was how many times I was solicited.  From the door to the end of the event, someone […]

Donor Communications: It’s Not About You. Really.

Can you recall a time when you met someone and all they did was talk about themselves? It’s always a bit frustrating. Author, Tom Ahern takes this scenario and applies it to donor communication and reminds nonprofits that it’s not all about you, it’s really about your donors. How do you ensure you are not monopolizing the conversation with your donors? […]

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